Key Account Director

Unlock the door to success in the dynamic world of Key Account Management!

Did you know that 85% of successful B2B businesses attribute their triumph to effective Key Account strategies? This comprehensive course, designed for aspiring Key Account Directors, comprises twelve modules, each delving into crucial facets of strategic account management. From understanding the nuances of key accounts to crafting compelling value propositions, this course is your gateway to mastering the art and science of Key Account Management.

Learning Outcomes:

• Gain a deep understanding of the fundamental principles underpinning Key Account Management.
• Develop a strategic mindset by mastering the purpose and elements of effective Key Account Management.
• Hone your skills in building and nurturing valuable relationships, vital for successful Key Account Directors.
• Acquire proficiency in devising robust Key Account plans, aligning them with overall business objectives.
• Explore the significance of business customer marketing and innovative development strategies.
• Uncover the internal aspects of KAM, ensuring seamless integration within organisational structures.

Elevate your career with our Key Account Director course, meticulously crafted to empower professionals with the knowledge and strategic acumen needed in today's competitive landscape. From dissecting the anatomy of key accounts to unveiling the secrets of effective relationship-building, each module is a stepping stone towards becoming a Key Account virtuoso.

Our course doesn't just teach Key Account Management; it immerses you in it, ensuring you emerge ready to revolutionise your organisation's approach to key clients. Ready to unlock unprecedented career growth? Enrol now!

Course Curriculum:

• Module 01: Introduction to Key Account Management
• Module 02: Purpose of Key Account Management
• Module 03: Understanding Key Accounts
• Module 04: Elements of Key Account Management
• Module 05: What Makes a Good Key Account Manager
• Module 06: Building and Delivering Value to Key Accounts
• Module 07: Key Account Planning
• Module 08: Business Customer Marketing and Development
• Module 09: Developing Key Relationships
• Module 10: The Importance of Record Keeping for Key Account Management
• Module 11: Internal KAM Aspects
• Module 12: The Value Proposition

• Business Development Managers aspiring to excel in strategic account roles.
• Sales professionals seeking to transition into Key Account Management.
• Marketing executives aiming to understand the intersection of marketing and key account strategies.
• Seasoned Key Account Managers aiming to ascend to leadership roles.

• No prior knowledge needed
• Compatible with any internet-enabled device, including computers, tablets, and smartphones.
• Consistent learning experience
• Accessible anywhere, anytime
• No limitations on access
• Use Wi-Fi or mobile data

After finishing the course, you can advance your profession. Look into jobs like:

• Key Account Manager: £40,000 - £70,000 per year
• Senior Key Account Manager: £60,000 - £90,000 per year
• Key Account Director: £80,000 - £120,000 per year
• Head of Key Accounts: £100,000 - £150,000 per year
• Director of Strategic Partnerships: £120,000 - £180,000 per year
• Chief Revenue Officer: £150,000+ per year

Currently there are no Q&As for this course. Be the first to ask a question.

Certificate of Completion (PDF)

Digital certificate - Included

Certificate of Completion (Hard Copy)

Hard copy certificate - £9.99